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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

Contributor(s): Material type: TextPublication details: New York : McGraw-Hill Irwin, c2013.Edition: 16th edDescription: xxxiii, 638 p. : col. ill. ; 29 cmISBN:
  • 9780073529974 (alk. paper)
  • 0073529974 (alk. paper)
Subject(s): DDC classification:
  • 658.8/4 CAT 23
LOC classification:
  • HF1416 .C375 2013
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Holdings
Item type Current library Collection Call number Status Barcode
Book The Mico University College Reference Non-fiction REF 658.84 CAT (Browse shelf(Opens below)) Not For Loan 72354

Includes indexes.

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