000			02101cam a2200337 a 4500
001			17089891
003			OSt
005			20140515182243.0
008			111219s2013 njua b 001 0 eng
010			_a 2011052028
020			_a9780132828789
020			_a0132828782
040			_aDLC _cThe Mico University College _dDLC
042			_apcc
050	0	0	_aHF1008 _b.B685 2013
082	0	0	_a650 BOV _223
245	1	0	_aBusiness in action / _cCourtland L. Bovée, John V. Thill.
250			_a6th ed.
260			_aUpper Saddle River, N.J. : _bPearson, _cc2013.
300			_a1 v. various pagings : _bill. (chiefly col.) ; _c28 cm.
504			_aIncludes bibliographical references and index.
505	0		_aSetting the stage : the business of business -- Developing a business mindset -- Understanding basic economics -- The global marketplace -- Business ethics and corporate social responsibility -- Building the framework : business ownership and entrepreneurship -- Forms of ownership -- Entrepreneurship and small-business ownership -- Guiding the enterprise : leadership, organization, and operations -- Management roles, functions, and skills -- Organization and teamwork -- Production systems -- Supporting the workforce : motivation and human resources -- Employee motivation -- Human resources management -- Labor relations -- Satisfying the customer : marketing, sales, and customer support -- The art and science of marketing -- Product and pricing strategies -- Distribution and marketing logistics -- Customer communication -- Managing the money : accounting and financial resources -- Financial information and accounting concepts -- Financial management -- Financial markets and investment strategies -- The money supply and banking systems.
650		0	_aBusiness.
650		0	_aCommerce.
650		0	_aIndustrial management.
700	1		_aThill, John V.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cREF
999			_c13827 _d13567