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Marketing strategy / O.C. Ferrell, Michael D. Hartline.

Contributor(s): Material type: TextTextPublication details: Mason, Ohio : Thomson/South-Western, c2005.Edition: 3rd edDescription: xx, 628 p. : ill. ; 26 cmISBN:
  • 0324201400 (pbk.)
Subject(s): DDC classification:
  • 658.8 FER 22
LOC classification:
  • HF5415.13 .M3586 2005
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Book Book The Mico University College General Stacks Non-fiction 658.8 FER (Browse shelf(Opens below)) Available 73221

Includes bibliographical references and indexes.

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